Senior Advisor, Media Relations & Public Engagement

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Corporate Professionals
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COV00056149 Requisition #

Your Opportunity:

Covenant is a community of organizations ― Covenant Health, Covenant Care, Covenant Living, Covenant Family Health and Covenant Foundation ― working together to serve Albertans with compassion and dignity. We care for people at every stage of life at 29 sites in 16 communities across the province, providing primary and family health care, acute care, continuing care and independent living solutions, palliative care, mental health services and rural health services. Rooted in Catholic tradition and relationships, we walk alongside those we serve and honour each person’s story, values and needs. Learn more at covenantcanada.ca.  As a Senior Advisor, Media Relations and Public Engagement, you will play a critical role in shaping how Covenant is seen, heard and trusted across Alberta and beyond. This is an opportunity to lead high-impact, visible work that supports our mission, strengthens public confidence and ensures our organization is represented with clarity, credibility and compassion. In this role, you will serve as a trusted advisor to senior leaders, guiding communications in complex, high-profile and time-sensitive situations. You will lead media relations, issues management and public engagement strategies that help navigate risk, support transparency and position Covenant as a trusted partner within the healthcare system. You will thrive in a fast-paced and dynamic environment where sound judgment, strong relationships and strategic thinking are essential. Your work will directly influence public perception and help ensure our voice reflects our values, our people and the care we provide. Are you ready to be the difference in health care? Make your impact by supporting the people, strategies and systems that enable quality, compassionate care across the province. Join Covenant today and help us build a healthier Alberta!

Description:

Reporting to the Senior Corporate Officer, Communications & Marketing, the Senior Advisor, Media Relations and Public Engagement provides strategic leadership in media relations, issues management, crisis communications and public engagement for Covenant. This role serves as the organization’s primary advisor on media relations and public positioning, leading both proactive and reactive engagement with media at the local, provincial and national levels. The Senior Advisor works closely with senior leaders and executive teams, providing high-level strategic counsel on emerging issues, reputational risk, public policy considerations and opportunities to strengthen Covenant’s public voice. The position is responsible for developing and executing media strategies, managing media inquiries and high-profile issues, and preparing leaders for media interactions, public appearances and stakeholder engagement. This includes leading the development of key messages, statements and communication approaches in complex and time-sensitive situations. The Senior Advisor also leads corporate issues management and crisis communications, providing rapid-response support and ensuring coordinated, aligned messaging with internal and external partners, including government and health system stakeholders. The role monitors the media landscape, identifies emerging risks and opportunities, and supports proactive public engagement strategies that build trust, enhance reputation and strengthen Covenant’s role within the broader healthcare system. NOTE: This position is based in Edmonton and requires regular in-office presence. Eligibility for a hybrid work arrangement (3 days in office) may be considered upon successful completion of probation. This position is non-unionized.

  • Classification: Senior Advisor
  • Union: COV OUT OF SCOPE
  • Unit and Program: Communications
  • Primary Location: One Twelve Campus
  • Location Details: Eligible to work hybrid (on/off site) within Alberta
  • Employee Class: Regular Full Time
  • FTE: 1.00
  • Posting End Date: 17-APR-2026
  • Date Available: 04-MAY-2026
  • Hours per Shift: 7.75
  • Length of Shift in weeks: 2
  • Shifts per cycle: 10
  • Shift Pattern: Days
  • Days Off: As Per Rotation
  • Minimum Hourly Salary: $39.99
  • Maximum Hourly Salary: $59.98
  • Vehicle Requirement: Not Applicable
Required Qualifications:

A Bachelor’s degree in journalism, arts, social sciences, public relations, communications or marketing, along with 8+ years of progressively responsible experience in media relations, public affairs, issues management or crisis communications within a complex organization. Demonstrated experience working directly with senior executives in high-risk or high-profile environments, along with experience leading public engagement initiatives or campaigns. Equivalencies in education and experience may be considered.


Additional Required Qualifications:

The ideal candidate brings deep expertise in media relations, issues management and crisis communications, along with a strong understanding of the Alberta and national media landscape. They demonstrate the ability to provide strategic counsel in complex, high-pressure and politically sensitive environments, supported by strong risk assessment, judgment and decision-making skills. The candidate has experience developing and executing proactive media strategies that strengthen organizational positioning and reputation, and brings a solid understanding of public policy, government relations and health system dynamics. Exceptional written and verbal communication skills are essential, including the ability to craft clear, compelling messaging across a variety of formats such as key messages, speaking notes and issue briefs. They demonstrate a strong ability to influence and advise senior leadership, build and maintain relationships across media, government and stakeholder environments, and manage confidential or sensitive information with a high degree of discretion. The successful candidate is highly adaptable, strategic and composed, with the ability to navigate ambiguity and respond effectively in fast-paced and evolving situations.


Preferred Qualifications:

A professional designation such as CPRS or IABC.

Hiring Requirements

Please submit your resume to apply. We will review only the information provided in your resume during the screening process.

 

The following must be provided prior to your first day of work:

 

Security Screening: As a condition of employment, all employees are required to provide a satisfactory Criminal Record Check and to disclose of previous convictions, record suspensions or pardons received for charges of sexual assault or other sexual offences to Covenant Health prior to commencement of any work, including training or orientation shifts.

Be the Difference

Covenant Health invites you to be the difference in people's lives, your career, and your community. Guided by faith-based values, integrity, and compassion, every role contributes to person-centered care and a deeper purpose. Employees are supported through mentorship, education, and growth opportunities, working with inclusive teams that value collaboration and belonging. Together, Covenant Health advances healthcare innovation and shapes a healthier, more compassionate future for Alberta and beyond.

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